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澳洲代写essay:咖啡市场

澳洲代写essay:咖啡市场

全球食品制造商Mondelez International于2013年10月底进入澳大利亚市场,并以高级品牌的黑咖啡进入咖啡市场。这个最好的品牌是法国大陆的领导者,并在澳大利亚土地上推出。 Mondelez打算现在只利用澳大利亚的速溶咖啡市场,而不是进入荷兰,在那里它推出了全系列的咖啡产品。在澳大利亚,速溶咖啡部分目前由雀巢征服,雀巢正努力在即将到来的三,四年内实现5%的市场份额。

澳洲代写essay:咖啡市场
前途
澳大利亚咖啡市场在未来几年将继续保持目前的趋势,预计复合年增长率将达到总量的3%。但市场预期为5%(Economicsonline.co.uk,2015:30-32)。澳大利亚舌头的口味也有望以相同的方式成熟和发展,制造和销售咖啡的公司必须对咖啡饮用者的需求敏感,以保持对市场。
随着这种趋势继续前行,正在出现的趋势必须以非常准确的谨慎理解。今天全球咖啡市场的主要担忧是对供应的需求表现出色,肯定会提高某些市场咖啡的价格(Kotler&Keller,2012:349-452)。这对消费者的影响必须研究,营销人员必须相应地调整他们的产品。

澳洲代写essay:咖啡市场

Mondelez International, a global food products manufacturer, entered the Australian market late in 2013 October and penetrated into the coffee market with its premium brand of coffee Carte Noire. This finest brand is the leader in the French continent and was launched big in the Australian land. Mondelez intended to only capitalise the instant coffee market in Australia for now as compared to its entry into Netherlands where it sprang its complete range of coffee based products. In Australia the instant coffee segment is at present subjugated by Nestle which is working towards achieving a 5% market share in the forthcoming three or four years.

澳洲代写essay:咖啡市场
Prospects
The Australian coffee market is bound to continue its current trend in the years to come projecting a CAGR of 3% of the total volume. However the expectation from the market is 5% (Economicsonline.co.uk, 2015:30-32). The taste of the Australian tongue is also expected to mature and develop in the same manner and it shall be imperative and necessary for the companies that are manufacturing and selling coffee to be sensitive to the needs of the coffee drinker in order to stay strong in the market.
With this kind of a trend set to continue ahead, the trends that are emerging have to be discreetly understood with much accuracy. The main concern in the global coffee market today is the outperforming demand against the supply that is sure to increase prices for coffee in certain markets especially (Kotler& Keller, 2012:349-452). The effect of this on the consumers would have to be studied and the marketers would have to accordingly shape their offerings.

澳洲代写essay:解除合同

澳洲代写essay:解除合同

迈克的声明表明内德在法律上有义务以500美元的价格出售这艘船,这是一个明显的错误陈述。奈德把广告放在一张面向所有人开放的论文中,而不是专门针对迈克。奈德有完全的权利与多个感兴趣的潜在客户进行谈判,然后将其出售给他想要的或达成协议的人。迈克在船上没有任何权利或船上的500美元的价格,虽然它被错误地标榜。奈德拥有船主的唯一权利,而麦克的声明是一个明显的错误陈述。

澳洲代写essay:解除合同
如果奈德拒绝接受500美元并允许迈克交船,那么奈德可以成功解除合同。这是因为广告一般而言并非专门针对迈克。作为船主,Ned拥有与所有感兴趣的买家进行谈判的所有权利,然后做出决定。奈德可以成功接受不接受迈克的要约,因为他们之间没有达成一致或签订合同。内德只向广大公众发布广告,并希望通过多个利益买家寻找合适的买家。至于印刷错误,那可能是一个真正的错误,并且违反了印刷Ned广告的论文的承诺。因此,奈德可以成功解除合同,因为他没有同意出售合同,并有权根据自己的意愿出售合同。它取决于合同的取消,第7(2)条,其中规定,如果一方不打算履行合同规定的义务,他/她可以取消合同(立法,立法,机关,2014a)。

澳洲代写essay:解除合同

Mike’s statement that Ned is legally bound to sell the boat at $500 is a clear misrepresentation. Ned had put the advertisement in a paper which was open for all, and not specifically to Mike. Ned had complete rights to negotiate with multiple interested prospects and then sell it to the one he desired or reached an agreement. Mike did not have any right on the boat or the price of $500 for the boat, though it was wrongly advertised. Ned had the sole rights on the boat being an owner and Mike’s statement is a clear misrepresentation.

澳洲代写essay:解除合同
If Ned refuses to accept the $500 and to allow Mike take delivery of the boat, Ned can successfully rescind the contract. This is because the advertisement was in general and was not specifically for Mike. Being an owner of the boat, Ned had all the rights to negotiate with all interested buyers and then make a decision. Ned can successfully accept not to accept Mike’s offer, because there was no agreement or a contract between them to agree on. Ned only advertised to the general public and expected to find the right buyer by going through multiple interests buyers. As for the printing mistake, that could be a genuine mistake and a violation of the commitment by the paper who printed Ned’s advertisement. Thus Ned can successfully rescind the contract as he had not agreed to sell, and had the right to sell it at his own will. It is supported by the Cancellation of Contract, Section 7(2), which says that if a party does not intend to perform the duties under the contract, he/she may cancel the contract (Legislation.govt.nz, 2014a).

澳洲代写essay:志愿者管理

澳洲代写essay:志愿者管理

RQ1:管理层如何提升运营能力,鼓励留住大型非营利组织的年长志愿者在国内层面?
非营利组织目前正在开展的激励和留住老年志愿者的活动各不相同,其中一些活动并没有表现出任何有形的东西,只是简单地认为志愿者对情况满意。一些非营利性基金会已经认识到,这是他们必须考虑的一个主要问题,并且它必须在整个组织中处于优先地位(Herzberg,F.,1987)。虽然,非营利组织的每个人都声称他们遵守升级或修改的要求。他们认识到这是一个重要的问题,这个问题永远无法完全解决,但需要持续升级(马斯洛,A.H。1943)。

澳洲代写essay:志愿者管理

进行调查后建议的关键升级如下:
•在整个小组中从上到下在志愿者和管理层之间进行了精细的沟通。
•确保激励活动获得每个志愿者。这可以通过分析,志愿者可以表达他们的观察结果,并说明他们如何评价正在进行的鼓舞人心的工作。
•明显与志愿者进行交流,以便他们清楚地了解他们的任务所承诺的目标以及他们的目标(Bryman,A.,and Bell,E. 2011)。此外,小项目中的志愿者需要认识到他们的经营目标。
•更多的自愿行动。对于那些愿意捐赠但没有足够时间和金钱的志愿者,非营利组织可以利用志愿服务活动,充分利用志愿者的情况,以自己适合的方式奉献。

澳洲代写essay:志愿者管理

RQ1: How can managers upgrade the operations in inspiring, with the reason of retaining, the older volunteers in big NPOs on a domestic level?
The operations that NPOs are presently performing to inspire and retain their older volunteers are differing, and a few aren’t performing anything tangible and simply consider that the volunteers are contented with the circumstances. A few of the non-profit foundations have recognized that this is a major problem that they must take into consideration, and it has to be precedence in the entire organization (Herzberg, F., 1987). Although, everyone in the administration of the NPOs claim that they observe a requirement for upgrade or modification. They recognized that this is a significant concern, which can never be entirely settled but a concern that entails continuous upgrades (Maslow, A. H. 1943).

澳洲代写essay:志愿者管理

The key upgrades that are recommended after performing the survey would be as follows:
• Refined communication throughout the entire group, from top to bottom among the volunteers and management.
• Make certain that the motivational activities attain each volunteer. This can be performed through analysis where the volunteers can articulate their observations and illustrate how they remark the inspirational work that is being performed.
• Interacting with the assignment evidently to the volunteers in order that they clearly understand what their task commits to, and what they are operating towards (Bryman, A., and Bell, E. 2011). Also, the volunteers in the minor projects need to recognize what they’re operating for.
• Higher number of voluntary operations. For the volunteers who prefer to donate but don’t have enough time and money, the NPOs would take advantage of having volunteering operations that is abound with on the volunteers circumstances, where they could dedicate in a manner that suits themselves.

澳洲代写essay:时尚零售商

澳洲代写essay:时尚零售商

由于研究的目的在于分析中国市场的购买行业,特别是在全国的设计师专卖店,因此研究者需要从不同来源合理收集数据,从而使得研究的唯一目的是积极完成的。研究人员可以使用不同的重要数据收集方法,如主要数据收集,研究人员直接与受访者进行交互并收集数据。数据收集的第二种方法是收集已有资料,如书籍,学术期刊,文章等。本研究的研究人员也计划从这两种数据收集方法中收集数据。预期主要数据将以采用访谈技术和调查技术的形式进行利用。访谈将与英国时装零售商的经理或员工进行分析,以分析消费者的购买行为,而调查将与消费者一起分析他们对中国设计师的期望和趋势。调查将以问卷的形式进行,问卷将包括评估消费者对该国时装零售商的行为的封闭式问题。除收集原始数据外,研究人员还旨在以回顾学术期刊的形式收集二手数据,分析过去研究人员在中国设计师行业消费者购买行为方面的发现(Creswell,2009)。

澳洲代写essay:时尚零售商
在进行数据收集时,研究人员需要制定抽样策略,以便从目标样本中收集数据。例如,在中国进行时尚零售商选择时要考虑的抽样策略是便利抽样策略,即研究者选择对研究人员来说便利的特定时尚零售商。

澳洲代写essay:时尚零售商

As the given research is aimed at analysing the buying industry in Chinese market especially in respect to designer stores across the country, the researcher is required to make appropriate collection of data from different sources so that the sole purpose in doing this research is positively accomplished. There are different important methods of data collection available to researchers such as primary data collection whereby the researcher interacts with the respondents directly and collects data. The secondary method of data collection involves the collection of data from already available sources such as books, academic journals, articles etc. The researcher in this research is also planning to collect data from both these data collection methods. The primary data is expected to utilise in the form of applying interview technique and survey technique. The interviews would be carried out with the managers or employees at fashion retailers in UK to analyse the buying behaviour of consumers, whereas surveys would be carried out with the consumers to analyse their expectations and trends from designers in China. The survey would be performed in the form of a questionnaire which would comprise of closed ended questions on evaluating the consumer’s behaviour with regard to fashion retailers in the country. Apart from the collection of primary data, the researcher also aims at collecting secondary data in the form of reviewing academic journals to analyse the findings of the past researchers with respect to consumer’s buying behaviour in Chinese designer industry (Creswell, 2009).

澳洲代写essay:时尚零售商
In performing the collection of data, the researcher is required to make sampling strategies so that data can be collected from the targeted sample. As for instance, the sampling strategy that would be considered in performing the selection of fashion retailers in China is convenience sampling strategy whereby the researcher would select the specific fashion retailers which are well convenient to the researcher.

澳洲代写essay:销售合同

澳洲代写essay:销售合同

结论:在适用此规则时,双方,卖方和买方都将受益。邀请合同不会迫使双方按照自己的意愿达成协议。卖方的要约可以被买方接受或不能被买方给双方提供一个机会让双方签订更有利的合同。
问题2
申请:当约束口头合同应用时,约翰和经销商已经约定了一个特定的价格和愿望来签订合同,约翰准备从经销商购买汽车的约定条款和条件。这确保了约翰将来在规定的时间内购买汽车,并将签订书面合同。
结论:得出的结论是约翰已经决定从经销商那里以理想的价格购买汽车。双方就价格和付款方式达成了特定的条款和条件。

澳洲代写essay:销售合同
问题3
问题:在这种情况下,在销售合同时,经销商引入了一个新的条款,即财务成立费。这在前面没有提到,也没有包括在口头合同中99500美元的协议价格中。现在的经理说,实际价格是99500美元,加上400美元的财务费用。约翰不同意这一点。
规则:在合同法中引入新的修改或者在销售合同中有一个变化。在这种情况下,在口头协议的时候,经销商并没有向约翰提到这种变化。但是,当双方达成一致时,在书面销售合同中可以增加一个变更条款。

澳洲代写essay:销售合同

Conclusion: When this rule is applied, there will be benefits for both the parties, to the seller as well as to the buyer. The contract of invitation to treat will not force either parties to get in to a deal as it is at their will. The offer of the seller can be or cannot be accepted by the buyer gives a chance for both the parties to enter in to a contract which is more beneficial.
Question 2
Application: When the binding verbal contract is applied, it is deemed that John and the dealership have agreed upon a particular price and desire come in to a contract, where John is ready to purchase the car from the dealership for an agreed terms and conditions. This ensures that John will purchase the car within the stipulated time in future and will come in to a written contract for the deal.
Conclusion: The conclusion is that John has decided to buy the car from the dealership for a desired price. Both the parties have agreed upon a particular terms and conditions with respect to price and payment options.

澳洲代写essay:销售合同
Question 3
Issue: In this case, at the time of the contract of sale, there was a new term introduced by the dealership, which is the finance establishment fee. This was not mentioned earlier and was not included in the agreed price of $99500 in the oral contract. The manger now says that the actual price is $99,500 plus finance establishment fee of $400. John disagrees to the same.
Rule: There is a variation in the contract law with the introduction of a new amendment or a term in the contract of sale. In this case, at the time of the oral agreement, this variation was not mentioned by the dealership to John. However, when both the parties agree upon, a variation clause can be added in the written contract of sale.

澳洲代写essay:四季酒店竞争力

澳洲代写essay:四季酒店竞争力
外部竞争
在最重要的外部业务方面是竞争力。悉尼的酒店在一个竞争激烈的市场上运营,许多公司都应该找到竞争对手。虽然有几家公司进行了详细的调查,以评估他们对其他酒店经营者的折扣和优惠(Lu,M.L.等,2009)。作为创造商业思想和服务的支撑,实施公司在优质客户服务,产品和运营能力方面的优势,以帮助留住客户(Allenby,B.1993)。
关键绩效指标(KPI)
关键绩效指标的表现必须是提供所需信息以帮助指导所需结果的表现。关键绩效指标的结果应该围绕公司进行,简化沟通,为分析和融合提供基础,并最终指导四季酒店(Colville,K.,and Millner,D。,2011)的各个层面。

澳洲代写essay:四季酒店竞争力
PMS内部关键领域需要改进
目前业绩衡量的各种问题与David Macklin酒店经理进行最后的讨论。特别是有观察发现,许多人员无意识地观察了PMS,或者认为它没有鼓舞,同时又缺乏对培训和技能发展的重视(Edwards,M和Ewen,A,2004)。而且,酒店会收到有关提供服务所需的时间和价格每年变化的投诉。批评不仅来自员工,也来自高层管理者(Miranda,S. 2004)。董事会质疑绩效管理体系是否将员工常规与公司的总体政策和目标正确联系起来,以及是否为高效率的员工提供了激励措施。这是一个适用的问题,必须分析我们公司PMS内的潜在问题。

澳洲代写essay:四季酒店竞争力

Among the most important external business aspect is competitiveness. The Hotel in Sydney operates in a competitive market with many major and the firm should locate the competition. While several firms carry out detailed investigation to evaluate their discounts and offerings to those of other hoteliers (Lu, M. L., et. al. 2009). As creating business ideologies and services, it is supportive to implement the company’s strong point in quality customer services, products along with operational competence to construction cut-throat benefits that help to retain customers (Allenby, B. 1993).
Key Performance Indicators (KPIs)
The performance of KPIs must be the one of presenting the needed information to help in directing towards the required outcomes. Key performance indicators outcomes should move around the firm, simplifying communication, offering a base for analysis and fusion and eventually directing across all levels of the Four Seasons Hotel (Colville, K., and Millner, D. 2011).

澳洲代写essay:四季酒店竞争力
Key areas for improvement within the PMS
Various issues with the present performance measurement were located in the last discussion with the David Macklin Hotel Manager. Particularly, it was observed that many personnel observe the PMS unconstructively or observe it as uninspiring while missing accent placed on training and skill development (Edwards, M and Ewen, A, 2004). Moreover, the hotel receives complaints concerning the lot of time it entails in providing services and the variation of prices from year to year. The criticism haven’t just come from the employees but have stemmed from top management too (Miranda, S. 2004). Board has questioned whether the performance management system properly links employee routine to the firm’s overall policy and objective and whether incentives are offered to the efficient employees. These are an applicable concern that has to analyse the underlying concerns within our company PMS.

澳洲代写essay:商业模式

澳洲代写essay:商业模式

乌尔里克服务交付模式被称为三脚凳模式。与现有的传统服务提供系统相比,情况明显不同。他们被认为是公司现有的人力资源理念的范式转变。它主要关注三个主要因素,即业务合作,共享服务和专业技术中心。商业伙伴被定义为企业与企业单位和客户自己合作的企业。 “人力资源业务伙伴关系是指人力资源专业人员与企业领导人和/或直线经理密切合作以实现共同的组织目标,特别是设计和实施支持战略业务目标的人力资源系统和流程”(CIPD,2014,p.1) 。

澳洲代写essay:商业模式

这个公司有一个统一的中心主题。这些企业应该激励员工进行变革,这也从外部来源带来新的想法。公司的努力是针对这个中心主题。与高层管理人员讨论后,人力资源团队发展了这个主题或愿景。 Ulrich,Younger和Brockbank(2008)认为,这种模式将需要形成一个新的能力。这是一名战略架构师,可能是来自人力资源团队的一名或多名嵌入式专业人员,他们为人力资源服务的提供做出贡献。他们通过诊断,诊断后对资源的经纪和对进展的监控来确保战略目标的实现。
在这个商业模式中外包也很重要。在共享服务中,这种模式允许公司开发或外包服务和产品交付。这使公司能够有效地管理冗余活动。它们在这个过程中减少冗余。

澳洲代写essay:商业模式

The Ulrich service delivery model is known as the three-legged stool model. It is starkly different when compared to the existing traditional service delivery systems. They are considered to be a paradigm shift in the existing HR philosophies that exist in the companies. It primarily focuses on three main factors which are business partnering, shared services and centers of expertise. The business partnering is defined as the companies venture to partner with the units of businesses and the customer themselves. “HR business partnering is a process whereby HR professionals work closely with business leaders and/or line managers to achieve shared organizational objectives, in particular designing and implementing HR systems and processes that support strategic business aims” (CIPD, 2014, p.1).

澳洲代写essay:商业模式

There is a unified central theme of the company. These ventures are supposed to inspire the employees for a change and this also brings in new ideas from outside sources. Efforts of the company are directed towards this central theme. The HR team develops this theme or vision after discussion with the top management. Ulrich, Younger and Brockbank (2008) suggest that this model will require a newer competence to be formed. This is the strategic architect, which could be one or more embedded professionals from the HR team who contribute to the HR service delivery. They do this through diagnoses, brokerage of resources after diagnoses and the monitoring of progress to ensure that the strategic objective is met.
There is also an importance given to outsourcing in this business model.  In shared services, this model allows the company to develop or outsource the services and product delivery. This enables the companies to efficiently manage the redundant activities. They reduce redundancy in this process.

澳洲代写essay:市场定位

澳洲代写essay:市场定位

细分和定位对于公司来说非常重要。最有效的营销策略是企业成功的关键之一。这将有助于增加销量,盈利能力,市场份额,为公司提供更好的品牌形象。然而,一个企业的成功和发展涉及到几个因素。为了在全球竞争对手中生存并获得更多的利润和销量。这将有助于公司了解当前的问题和问题,以便他们能够采取必要的纠正措施(Mudie,P.,&Pirrie,A.,2012)。因此,进行SWOT分析是市场分析的重要内容之一。 SWOT分析不过是分析公司的实力,弱点,机会和威胁。通过这个,企业的业务运作水平将是已知的。

澳洲代写essay:市场定位
通过分析其优势和需要改进的地方,通过分析其劣势,公司将能够知道它在哪里。也可以分析来自内部和外部商业环境的机会和威胁(Leonidou,C.N。和Leonidou,L.C.,2011)。这可以帮助公司更好地着眼于制定未来的营销策略。这个产品的定价是合理的。这些功能将吸引更多来自世界各地的客户。从而提高公司的销售和利润。这个产品会有更多的需求,因为客户可以根据自己的需要和喜好选择不同的产品。第一阶段是基准阶段,第二阶段是功能整合,第三阶段是内部整合,第四阶段是外部整合。整合的影响是不同的,如果整合是成功的,那么公司就有望取得市场领先。

澳洲代写essay:市场定位

Segmentation and positioning is extremely important for the firm. The most effective marketing strategies form one of the backbones for the success of the business organization. This will support in the increased sales volume, profitability, market share, a better brand image for the company. However, there are several factors involved in the success and growth of a business. In order to survive among the global competitors and to achieve more profits and sales volume. This will help the company to know the current issues and problems so that they can make necessary corrective measures (Mudie, P., & Pirrie, A., 2012). Hence, doing a SWOT analysis is one of the significant elements in the market analysis. SWOT analysis is nothing but analysing the strength, Weakness, Opportunities and Threats of the company. By this, the level of business operations of the firm will be known.

澳洲代写essay:市场定位
The company will be able to know where it stands high with the analysis of its strengths and where improvements need to be done, with the analysis of its weakness. Also opportunities and threats from the internal and external business environments can also be analysed (Leonidou, C. N., & Leonidou, L. C., 2011). This can help the firm achieve better focus on developing future marketing strategies. The pricing for this product is reasonable. These features will attract more customers from all over the world. Thereby, the company can improve its sales and profit volume. There will be more demand for this product as customers can choose different varieties of products according to their needs and preferences. Stage one is the baseline stage, second stage is the functional integration, third stage is the internal integration and fourth stage is the external integration. The impact of integration is different on every company still if the integration is successful then the company is expected to achieve market leadership.

澳洲代写essay:IM应用程序

澳洲代写essay:IM应用程序

IM应用程序及其在工作中的使用
尽管不同的工作组织或学术大学不支持在其作品中使用即时通讯工具,并在大多数场合阻止即时通讯工具的使用,但大学生在通讯方面具有巨大的可靠性。为什么公司和机构在工作中不支持IM,可能有各种各样的原因。也许是由于IM一直被认为是支持人们为了个人利益和娱乐而沟通的工具,所以这些公司并不支持它的使用。另外,对于IT公司来说,IM被认为是对他们安全的威胁。即时消息的使用被他们禁止,因为它被认为是员工可以在雷达下使用的东西(Lenhart et al,2001)。

澳洲代写essay:IM应用程序
此外,IM的用途也可以用于某种外部支持,即时有效的建议和办公室工作的措施。据观察,该组织的员工正在使用即时消息来进行离线工作。根据过去的统计数据,已经发现,IM应用软件正被企业用作企业的有用工具(Kay&Hoffer,2002)。因此,员工认识到在工作场所使用即时消息所带来的好处。

澳洲代写essay:IM应用程序

IM Applications and its use at work
Though the different working organizations or academic universities do not support the use of IM in their works and block the same for most of the occasions, the college students have a huge reliability on IM for the purpose of communication. There may be various reasons why IM is not supported at work by the companies and the institutions. Perhaps due to the fact that IM has always been considered as the tool to support communication among the people for their personal benefits and entertainment, the companies aren’t supportive towards its use. Also, for the IT Companies, IM is considered as the threat to their security. The use of IM is banned by them as it is considered as the stuff which can be used under the radar, by the employees (Lenhart et al, 2001).

澳洲代写essay:IM应用程序
Further, the usefulness of IM can also be observed for the case where which it has been used for some kind of external support, measures to take immediate and effective advices and office works. It was observed that the employees in the organization are using IM in order to practice offline works. According to the past statistics, it has been found that IM Applications are being used by the companies as a useful tool for businesses (Kay & Hoffer, 2002). The employees therefore recognize the benefits associated with the use of IM in the place of work.

澳洲代写essay:定价策略

澳洲代写essay:定价策略

在南多的定价
看着公司的价格,它是负担得起的,比其他快餐店低。该公司低价策略,可以吸引更多的客户。快餐店的鸡肉套餐价格从9.90美元到14.40美元不等。根据人们的可支配收入,这个定价在各个国家和地区是不同的。这是因为各国的经济,每个国家都有不同的可支配收入的个人。在澳大利亚,公司一直专注于为客户提供双重定价策略。部分产品价格便宜,可以由各种客户提供,部分产品基于客户群和公司的竞争优势,价格较高。
Nando的定价策略
公司所遵循的第一个定价策略是渗透定价策略,即通过向客户提供低质量的产品来获得客户的关注,从而赢得市场竞争。公司紧随其后的定价策略是双重定价策略,亚洲市场正在实施的心理定价策略,以餐厅提供的定位和服务等非价格产品为重点的竞争定价策略。

澳洲代写essay:定价策略

南多正在改变产品的价格
该公司定期审查其产品的价格,因为这是一个国际快餐连锁店,价格需要定期审查。价格不因投入的增减而有所变化,因为它是一个知名品牌,而且是因为公司的发展投入增加了。竞争时,他们改变产品的价格。

澳洲代写essay:定价策略

Pricing at Nando’s
Looking at the pricing of the company it is affordable and lower than other fast food restaurants. The company has low price strategy so they can attract more customers. Chicken courses of the fast food restaurant range from $9.90 to $14.40. This pricing is different in various countries and regions based on the disposable income of people. This is because of the economy of various countries and how each country has individuals with different disposable incomes. In Australia the company has focused on dual pricing strategy that is for the customers. Some of the products are cheap so they can be afforded by various customers and some of the products are of high price based on the customer segment and competitive advantage of the company.

Pricing strategies at Nando’s
The first pricing strategy followed by the company is penetration pricing strategy that is to attain the attention of the customers by offering them with low quality products so they can gain competition in the market. Another pricing strategy followed by the company is dual pricing strategy, psychological pricing strategy that is being followed in the Asian market and Competitive pricing strategy that focuses on the non price products like location and service provided by the restaurant.

澳洲代写essay:定价策略
Nando’s changing the prices of the products
The company reviews the prices of its products regularly because it is an international fast food chain and prices need to be reviewed regularly. The prices are not changed with the increase or decrease in input because it is a renowned brand and since it is development input of the company has increased. They change the prices of their products when competition is present.