文章

澳洲论文代写:情绪调节

澳洲论文代写:情绪调节

情感是情绪的累积情节,而且往往不是认知和情绪过程之间的冲突。为了让员工满意,澳大利亚公司每年都会庆祝一下WOW日,他们对员工是否乐在其中表现出浓厚的兴趣。日常的情感体验然后进入人们内心的形态。认知不和谐指向一个人感觉到的焦虑,当他的感觉和行为彼此不一致时,另一种不和谐被称为情绪不协调,其中一个人发现难以展示他/她经历的真实情绪,相反必须以他/她难以发现的方式表现出来,从而导致焦虑。

澳洲论文代写:情绪调节
情绪智力(Emotional Intelligence,EI)是近来成为工作选择的一个重要概念。情绪智力是情感理性的同化,它可以调节情绪。一个人可以接受培训,以确保更好的情绪智力,随着年龄和成熟度的提高以及教练和学习的增加。压力和焦虑需要降低以提高工作绩效,管理者需要了解使用提高的工作满意度作为减轻压力的方法。压力被解释为:“反应概念把重点放在生理反应上作为压力的重要组成部分,即如果个体表现出特定的反应模式,而不考虑情境特征,压力就会存在(Selye,1956)”压力是由压力造成的。压力源是引起压力的条件和事件(Kahn&Byosiere,1992)。克莱斯代尔很好地对待自己的员工,企图为员工提供一个自由和公平的环境,不受任何不必要的行为和员工的负担,从而给员工造成压力。

澳洲论文代写:情绪调节

Feelings are accumulative episodes of emotions and more often than not there are conflicts between cognitive and emotional processes. To keep the staff happy in Australia companies celebrate the WOW day annually where they show a deep interest in knowing whether the employee is having fun or not. The daily emotional experiences then go onto shape attitudes within people. Cognitive Dissonance points towards the anxiety which an individual feels, when his feelings and behaviours are discordant with one another, the other kind of dissonance is called the Emotional Dissonance, wherein an individual is finds it difficult to display the real emotions he/she undergoes and on the contrary has to emote in ways which he / she finds difficult and thus this leads to anxiety.

澳洲论文代写:情绪调节
The other important concept which has in recent times become a parameter for selections in jobs is Emotional Intelligence (EI). Emotional Intelligence is assimilation of reason with emotion and it enables to regulate ones emotions. An individual can be trained to ensure better Emotional Intelligence, as increases with age and maturity and also through coaching and learning. Stress and anxiety need to be reduced for better work performance and managers need to understand the use of increased job satisfaction as a way to reduce stress. Stress is explained as, ‘The reaction concept focuses on physiological reactions as the crucial constituent of stress, i.e. stress exists if an individual shows a specific reaction pattern, irrespective of situational characteristics (Selye, 1956).’ Stress is caused by stressors, ‘Stressors are conditions and events that evoke strain’ (Kahn & Byosiere, 1992). The Clydesdale treats its employees well and attempts to provide a free and fair environment free of unwarranted conduct and overloading of employees which can generate to stress in the employee.

澳洲论文代写:采购计划

澳洲论文代写:采购计划

采购计划的目的是帮助公司通过遵循预先确定的指导方针向第三方公司采购产品和服务,以便做出正确的采购决定。任何产品或服务的采购计划都是一个完整的框架,模板或框架可以帮助公司快速制定采购程序来作出采购决定。通过使用采购框架来制定有效的采购计划,组织可以确保他们正在购买他们确定需要的物品,特定的产品是正确的选择,业务支付的价格也是正确的,业务是从合适的公司购买产品。有一个采购计划的各种目的是:
采购计划有助于企业组织确定其采购需求
采购计划有助于公司确定所需采购的所有产品
一旦所需产品在商业组织中得到了评估,采购计划证明产品的定价适合各种标准和公司需求。
除此之外,一个好的采购计划还可以确定与采购预期产品相关的所有不同任务。
采购计划分配一定的时间和资源来完成产品采购所涉及的所有任务。
该框架开发一个强大的时间表和程序来购买所需的不同产品。

澳洲论文代写:采购计划
采购计划的过程非常重要,可以帮助企业从供应商那里获得最大的利益。通过采用精心设计的采购计划,公司可以快速确定采购产品的需求,确定采购方法,并执行与采购流程相关的不同任务的调度。

澳洲论文代写:采购计划

The aim of a procurement plan is to help a company in procuring the products and services from third party companies by means of following a predetermined guideline in order to make right purchasing decision. The procurement plan for any product or service works as a complete framework, the template or framework helps a company in quickly developing a procurement procedure to make a purchasing decision. By having an effective purchasing plan by use of a procurement framework, an organization can ensure that they are purchasing the items they definitely need, the particular product is the right choice to buy, the price the business is paying is also right and the business is purchasing the product from the right company. The various purposes of having a procurement plan are:
The procurement plan helps a business organization is determining its need for procurement
A procurement plan assists a company in identification of all the products it needs to procure
Once the required products have been evaluated for their need in the business organization, the procurement plan justifies the pricing of the product to be suitable as per various standards and company needs.
In addition to these, a good procurement plan also identifies all the different tasks associated with the procurement of intended products.
The procurement plan allocates a timeframe and resources to complete all the tasks involved in the procurement of the products.
The framework develops a robust scheduling and procedure to purchase the different products required.

澳洲论文代写:采购计划
The process of procurement planning is highly essential to assist a business organization in getting the most out of a business deal with suppliers. By the use of a well-designed procurement plan, a company can quickly determine its needs to procure products, decide the method of purchasing and also perform the scheduling of different tasks associated with the procurement process.

澳洲论文代写:独资经营者

澳洲论文代写:独资经营者

簿记业务涉及保持金融交易记录。记账是企业会计的一个组成部分。财务交易在簿记业务中包括销售购买,个人或组织客户的费用和收据。簿记必须日常维护。记账记录必须及时,准确,全面。记录的准确性是簿记员最关心的问题。为了保持这种精确度,世界已经从手工簿记转移到电脑记账。计算机化的簿记节省了许多手工资源,并保持交易的在线记录。有些软件是专为簿记而设计的。
拉筹伯大学的黎友,劳伦斯和本尼迪克特正计划成立电脑记账业务之王。在选择新业务时,选择业务结构是任何个人或团体的首要考虑因素。无论是小企业还是大企业,其业务结构都必须灵活,如有业务转型的动力,业务结构适合所有情况。在李友,劳伦斯和本尼迪克的情况下,他们想要开始一个簿记业务。随着他的父母准备投资他们的生意,李友预计将在商业上花费更多的钱,而劳伦斯已经设计了一个电脑记账软件。
有限责任公司,C公司,S公司,独资经营者在创业时可以采用多种业务结构。独资经营者或独资经营者是基本的商业结构。它适合拥有一个企业的单身人士。这是一个非常简单的业务结构,法律要求有限,但负债无限。 C公司和S公司的设计是为了向股东传递所有的收入和损失。这种类型的企业支付所有者的工资,这减少了自营职业税的责任,但难以建立和维护(Jackie,N.d)。

澳洲论文代写:独资经营者

Bookkeeping business deals with keeping the record of financial transactions. Book keeping is an integral part of accounting in business. The financial transactions, in case of bookkeeping business, include sales purchase, expenses and receipt from individual or organizational client. Bookkeeping has to be maintained on day to day basis. The records in book keeping must be up to date, accurate and comprehensive. The accuracy of records is the primary concern of bookkeeper. To maintain this accuracy world has shifted upon computerized bookkeeping from manual bookkeeping. Computerized bookkeeping saves many manual resources, and keeping an online record of the transactions. There are certain softwares which are designed for the purpose of bookkeeping.
Li-You, Lawrence and Benedict from La Trobe University are planning to start such king of computerized bookkeeping business. Selection of business structure is the foremost consideration of any individual or group of individuals while opting for a new business. Whether it is a small business or a large one, its business structure must be made flexible such as whenever there is an urge of transforming the business, business structure fits in all conditions. In case of Li-You, Lawrence and Benedict, they want to start a business of bookkeeping altogether. Li-You is expected to spend more money in business as his parents are ready to invest in their business, while Lawrence has designed a software for computerized bookkeeping.
There are many kinds of business structures that may be adopted while starting a business, such as LLC, C Corporation, S Corporation, sole trader. Sole trader or sole proprietor is the basic business structure. It is suitable for single person owning a business. It is a very simple business structure with limited legal requirements but unlimited liabilities. C Corporation and S Corporation are designed such as they pass all income and losses to shareholders. This type of business pays owner a salary, which reduces self-employment tax liability, but it is difficult to establish and maintain (Jackie, N.d).

论文代写:宏观经济概念和理论

论文代写:宏观经济概念和理论
基本上,有四个与失业有关的主要宏观经济学理论。这些是(Seymour 2010):1)内幕外人理论; 2)效率工资理论; 3)工作不匹配和搜索理论; 4)结构性失业。在这种情况下,结构性失业理论被认为是最适合进一步分析的。
当劳动力市场难以为愿意工作的人提供工作机会时,就会出现结构性失业。由于失业工人所拥有的特定工作技能和技能之间存在不匹配的情况,因此造成了这种困难。与摩擦性失业相比,结构性失业往往会持续较长的时间。这就是澳大利亚的失业案例(Shawn 2009)。这种失业背后的主要原因可能是某些资源,在这种情况下是劳动力,为特定类型的工作提供培训。但是,不同的职位空缺可能需要熟练的劳动力来从事不同类型的工作。员工可能无法按照工作要求工作。
由于所需技能和技能缺乏一致性,现有员工的压力水平有所提高。这基本上导致了无报酬的加班时间的增加。

论文代写:宏观经济概念和理论
Basically, there are four main macroeconomic theories related to unemployment. These are (Seymour 2010): 1) Insider-outsider theory; 2) Efficiency wage theory; 3) Job mismatch and search theory; and 4) Structural unemployment. In the context of the case, structural unemployment theory has been identified as being most appropriate for further analysis.
Structural unemployment occurs when there is difficulty in labour market for providing jobs to everyone who are willing to work. This difficulty takes place due to the presence of a mismatch amongst the skills required for a particular job and skills possessed by the unemployed worker. Structural unemployment tends to last for a longer duration of time in comparison with frictional unemployment. This is what is actually happening in the unemployment case of Australia (Shawn 2009). The main reason behind this type of unemployment can be that certain resources, in this case labour, are provided training sessions for a particular type of work. However, the different job vacancies may require skilled labours for a different kind of job. The employee may not be able to work in accordance with the job requirements.
As there is a lack of congruency within the skills required and skills possessed, there is an increase in the level of pressure on the current employees. This basically results in the increase of unpaid overtime hours.

论文代写:债券的显性回归预测

论文代写:债券的显性回归预测

文献综述一直致力于找出各种因素预测债券的风险溢价在大业审一年,以及它的正常提高的问题是否对风险溢价的变化预言的控制作为结果变量的预测。Cochrane和Piazzesi(2005)清楚地表明,推进率的线性组合,大量的控制方法

债券长期收益。莱特和Chou王朝(2009)说明,平均数的大小反映了未来连接盈余收益的很大一部分,以及与CP问题合并后的两倍的调和。达菲(2011)演示了一个休眠期从5个问题的数学模型,对债券剩余收入却不只是不知不觉跨越由于收益率的横截面的先知控制(Baele,司,2010)。卢德维格松和纳克(2009)体现宏观因素产生的宏观变量中最重要的组成部分,受调查的持仓表明债券超额收益的时间序列变化的一个极其重要的组成部分。切斯拉克和povala(2010)通知高曾预言回归组织通过债券超额收益对应于从长协夹产量因此滞销元价格上涨以及投资之间的变化或变化周期(Geert,2007)。

论文代写:债券的显性回归预测

The literature review has been dedicated to finding out various factors that predict bond risk premia at greater regionsfor instance one year, as well as it’s normal to raise the problem whether or not the prophetic control of the risk premium variance is taken as a result of those forecaster variables. Cochrane and Piazzesi (2005) clearly demonstrates  that a linear grouping of advance rates is that the a large amount controlling estimator for

bond proceeds on long term basis. Wright and Chou dynasty (2009) illustrate that the size of a mean tells a considerable part of the difference in future link surplus proceeds as well as double the attuned as soon as united with the CP issue. Duffee (2011) demonstrates a dormant issue from a 5 issue mathematician model that has prophetic control for bond surplus income however isn’t that is only imperceptibly spanned as a result of the cross-sectional of yields (Baele, Geert, 2010). Ludvigson and nanogram (2009) embody macro factors generated from an outsized position of macro variables victimization most important parts investigation in order to demonstrate an extremely important part of the time series changes in bond excess income. Cieslak and Povala (2010) notice high once organizing prophetic regressions through bond excess income on cycles that correspond to changes or variations from the long association sandwiched between yields and therefore the slow-moving element of price increases as well as investments (Geert, 2007).

澳洲公民权论文代写:少数民族

澳洲公民权论文代写:少数民族

这篇论文旨在比较中国现代政治家蒋介石和一些前清政治家和学者的着作中对少数民族的态度。通过比较王夫之,李靖和蒋介石的作品或演讲,可以看到许多不同之处,比如中国人的认同感等变化,其中民族态度的转变就是其中之一。

介绍

“李泾作品”中曾经看到,他把云南大部分族群视为“野蛮”,“原始”,这从他的选词以及对性习俗,发型,服饰的描述中可见一斑,“云南智月”中的婚姻仪式和葬礼仪式。另一方面,近代民族受到尊重和赞赏。人们认识到这些民族在中国统一进程中的重要性。蒋介石在1945年8月的讲话中强调,要团结各民族,抵制外来侵略,实现民族独立自由(Schoppa 2011)。此外,他还强调不同民族之间的平等,而不是把它们视为野蛮的。蒋介石在他的讲话中强调了另外一个事实:“我们有三个最重要的目标,而实现这三个目标是我们最紧迫的任务……在战争中,我们必须团结全国各族人民,共同努力完成我们的三重任务“(Ebrey PB,1993,pp404-5)。从上面的描述可以看出对民族态度的戏剧性转变。基于态度差异的不同方面,本文主要侧重于对这种差异的基本解释。

澳洲公民权论文代写:少数民族

The paper aims at comparing the attitude towards the ethnic groups displayed in the writings of modern Chinese statesman, Chiang Kai-shek, and some former politicians or scholars from Yuan Dynasty and Qing Dynasty. By comparing the works or speeches of Wang Fuzhi, Li Jing and Chiang Kai-shek, many differences such as visions of Chinese identityor other changes have been seen, of which the change of attitudes towards ethnic groups is one of them.

Introduction

It has been seen in the Works by Li Jing that he regarded most of the ethnic groups in Yunnan as “barbaric” and “raw”, which is evident from his choice of words as well as his descriptions of the sexual practices, hairstyle, clothing, marriage and burial rituals in his book named Yunnan Zhilue. On the other hand, in modern times ethnic groups are respected and appreciated. People have realized the vital importance of these ethnic groups in the process of unification of China. In the speech of Chiang Kai-shek on August 1945, he stressed upon the importance of uniting with different ethnic groups in order to resist foreign aggression and attain national independence and freedom (Schoppa 2011). Moreover, he also emphasized on the fact that equality among different ethnic groups rather than considering them as barbaric. In his speeches, Chiang Kai-shek emphasized on another fact that “we had three most important goals and the attainment of these constituted our most urgent task… During the war we had to unite all the ethnic groups within the nation and strive together to complete our threefold task” (Ebrey P B, 1993, pp404-5). From the descriptions above a dramatic shift of the attitude towards ethnic groups can be seen. On the basis of the different aspects of differences in attitudethis paper mainly focuses on the underlying explanations for such differences.

代写论文:技术进步的影响

代写论文:技术进步的影响

在过去的一二十年里,技术已经彻底而频繁地改变了业务。随着技术的快速发展,技术进步已经导致许多企业改革经营模式,努力跟上日益增长的趋势。官僚制最初是为了取代日益增长的腐败,反复无常和施政裙带关系,并对人们如何被雇用,晋升或解雇制定严格的规定。官僚主义因此在技术上优于其他组织;经济增长稳定,经过一段时间后,官僚主义接管了经济管理的角色,以确保繁荣。根据马克斯·韦伯(Max Weber,1958)的观点,“理想型官僚组织具有速度,模糊性,档案知识,精确性和连续性等特征”。可以说,一个理想的官僚机构也有层次和规则的运作模式。

一个官僚组织的层级由分级权威来维护;一个由超级和下属组成的系统,下属(下级)由超级(高级)办公室监督和管理(Henry,1975)。官僚机构通常遵循稳定,学习和全面的规则,每个官员都是对这些规则有深入了解的官僚机构的一员。被称为繁文red节的这些规则的消极副产品是仍然有效的一套规则,程序和条例,但没有达到任何合法目的。相信技术能力强的个人对这些官僚机构的管理带来了更高的效率。但是技术的进步也影响着人类生活的每一个部分,因此也影响着商业环境。

代写论文:技术进步的影响

Over the past decade or two, technology has transformed business as thoroughly and frequently as nothing else. As technology continues to develop at a fast rate, the technological advancements has led to many businesses revamping their operating models to try to keep up with the growing trends. Bureaucracy was first built to replace the growing corruption, capriciousness and nepotism of governance and to establish strict rules on how people are hired, promoted or fired. Bureaucracy thus held technical superiority over other organizations; its growth was steady and over a period of time, bureaucracy took over the role of managing economies to ensure prosperity. According to Max Weber (1958), “the ideal type bureaucratic organization exhibits characteristics such as speed, unambiguity, knowledge of the files, precision and continuity”. It can be argued that an ideal bureaucracy also has hierarchy and rule-based operations model.

Hierarchy in a bureaucratic organization is maintained with graded authority; a system comprising of the super and the subordinate where the subordinates (lower offices) are supervised and governed by the super (higher offices) (Henry, 1975). And bureaucracy generally follows stable, learned and comprehensive rules with every official who is a part of the bureaucracy having thorough knowledge of these rules. The negative by product of these rules, referred to as the red tape is the set of rules, procedures and regulations that remain in force but do not serve any legitimate purpose. Management of these bureaucracies by technically competent individuals was believed to bring about greater efficiency. But the advancement in technology is influencing every part of human life and thus naturally the business environments too.

 

 

澳洲论文代写:高性能系统

澳洲论文代写:高性能系统

David Nadler(1989)是第一个开发与高性能系统有关的概念的人。他指出,为了实施高绩效体系,不仅要掌握与工作有关的技术和社会方面的问题,高绩效工作体系包括招聘选拔,培训与发展,考核与财务灵活性,适当工作制度设计,双向沟通,员工安全,内部劳动与素质等适当的过程。与工作系统有关的原则最初由爱德华·劳勒(Edward Lawler)和他的同事制定了一系列与需要实施高绩效体系的公司有关的原则。高性能系统共享信息所需的四个基本原则和其他一些因素。

信息共享的需要是组织成功的首要条件之一。现在与员工分享信息是非常重要的。这是非常重要的,这样员工不仅可以获得与组织有关的想法,而且他/她也对他的工作产生了浓厚的兴趣。只要组织发现信息共享的要求,就会出现对高性能系统的需求。这是因为,目前组织目前需要依靠员工的专业知识,不仅要以最好的方式表现自己的工作,还要有新一代的创意(Way,2002)。因此在需要信息共享的现实生活场景下,可以实现高性能的系统。每当员工需要“了解更多”,为了“做得更多”,“贡献更多”,组织成功,就需要一个高效的组织体系。

澳洲论文代写:高性能系统

David Nadler (1989) was the very first person to develop the concept related to the high performance system.  He observed that in order to implement the high performance system it is not only to capture technical and the social aspects which were related to the work. High performance work systems includes the proper process of recruitment and selection, training and development, appraisal and financial flexibility, design of the proper job system, two way communication, security of the employees, the internal labour and the quality. The principles related to the work system were initially developed by Edward Lawler and his associates identified a number of principles related to the corporations where the high performance system needs to be implemented. The four basic principles which are required for the high performance system shared information and a number of other factors.

Need for the Sharing of information is one of the primary requirements for the success of an organization. It is very important in the present times to share the information with the employees. This is very important so that the employee can not only acquire the ideas related to the organization but he/ she also develops a keen interest towards his job. Whenever an organization finds the requirement for the sharing of the information, the need for the high performance system emerges out. This is because, in the present times the organizations at present needs to rely on the expertise of the employees so that they not only performance their job in the best possible way but there is an additional generation of the new ideas (Way, 2002). Thus in the real life business scenario when the sharing of the information is required, a high performance system can be implemented. Whenever, there is a need that the employees should “know more”, in order to “do more” and “contribute more” for the organizational success, a high performance organizational system is required.

 

论文代写:高级经理的工作分析

论文代写:高级经理的工作分析

在本节中,我们将使用工作需求矩阵方法批判性地研究特定IT组织的高级经理的工作描述。

在特定的组织中,高级经理的工作是基于团队的工作。他/她负责组织队伍和决定每个队员的任务。他/她也确保团队成员之间的凝聚力。

通常,任何工作岗位都会有工作说明和工作规范。工作描述基本上是某个组织中工作职位的任务和职责。特定IT组织的高级经理的职位描述将包括他/她在组织中执行的任务或职责期望。

任务通常是书面描述或分配的工作活动以及工作人员用来执行工作的行为。一旦确定了任务,就必须根据其相关性确定可以在一起的任务类型。整个分组任务的整个过程称为任务维度(Johnson,Griffiths&Harley,2003,p.10)。任务和任务维度对于高级经理来说很重要,因为他们有助于确定在特定任务维度上投入的优先级和时间。

IT组织高级经理的任务 –

  • 高级经理负责对其所有项目的实施和技术相关威胁进行适当的评估。
  • 他/她必须确保正确理解客户的需求。
  • 高级经理负责有效的团队资源规划和强制性预测输入
  • 他应该在团队中灌输高绩效的环境,并应及时承认和奖励这些贡献
  • 高级经理负责定期审查并与客户解决问题(Mintzberg,1991,p。97)。

论文代写:高级经理的工作分析

Job Analysis of a Senior Manager in the particular IT organization

In this section we will critically examine the job description of the Senior Manager in the particular IT organization using job requirement matrix method.

In the particular organization, Senior Manager’s job is a team based job. He/ She is responsible for organizing the teams and deciding the task of each team member. He/ She also ensure there is cohesiveness among the team members.

Typically, any job position will have a job description and a job specification. Job description is basically the tasks and responsibilities of a job position in a particular organization. Job description of the Senior Manager of the particular IT organization will include the tasks performed or the responsibilities expectation from him/ her in the organization.

Task is typically a written description or an assigned work activity and behaviours to be employed by the worker to perform a job. Once the tasks are identified, it is essential to identify the kind of tasks that can be together depending on their relevance. This entire procedure of classifying the tasks in groups is called Task Dimension (Johnson, Griffiths, & Harley, 2003, p. 10). Task and Task dimensions are important for Senior Manager as they are helpful in ascertaining the priorities and the amount of time to be invested in the specific task dimension.

Tasks of a Senior Manager in IT organization-

  • Senior Manager is responsible for the appropriate evaluation of implementation and technology related threats for all projects that are under his/her command.
  • He/ She has to ensure that the customer’s needs are understood properly.
  • Efficient resource planning for team and mandatory inputs for forecasting is the responsibility of the Senior Manager
  • He should inculcate a high performance environment in his team and should timely acknowledge and reward the contributions
  • Senior manager is responsible for holding regular reviews and resolving the issues with the clients (Mintzberg, 1991, p. 97).

 

澳洲论文代写:促销活动

澳洲论文代写:促销活动

1.2。查阅相关 信息来源 支持促销活动规划

相关数据库、市场调研、与其他组织的信息共享、非营利组织的主要和次要来源。

1.3。识别和评估 促销活动 确保 组织要求 和文化适宜性

促销活动包括媒体广告(印刷媒体和电子媒体),社交媒体广告、活动、赞助、和农村的广告和促销活动。中国文化研究的趋势是在市场细分的强度、目标市场和市场定位。消费者的偏好、文化思潮、地域分割,随着人口结构,被认为是生活方式和心理细分。

1.4。根据组织的市场需求计划和安排促销活动。

计划是在一年的基础上完成的。一年的计划被缩减到每月和每周的促销活动。这些活动是根据目标销售量和其他因素,如目标频率和活动范围进行计划的。

1.5。确定总体促销目标与 指定的个人和团体咨询 国际和国内两个设置

  • 信息推广
  • 说服推广
  • 加强推广

1.6。确保活动促销的时间和费用符合预算资源。

  • 阶段的产品生命周期
  • 市场份额和消费基础
  • 竞争和杂波
  • 广告频率
  • 产品的可替代性

1.7。制定行动计划,提供产品和/或服务的详细信息。

  • 决定的范围,频率和影响
  • 选择主要的媒体类型
  • 交替广告选项
  • 选择特定的车辆
  • 决定媒体时间安排和分配
  • 评估广告效果

澳洲论文代写:促销活动

1.2. Access relevant information sources to support planning of promotional activities

Primary and secondary sources of relevant data bases, market research, information sharing with other organizations, non-profit etc.

1.3. Identify and assess promotional activities to ensure compatibility with organisational requirements and cultural appropriateness

The promotional activities include media advertisement (both print media and electronic media), social media advertising, events, sponsorships, and rural advertising and promotional activities. The cultural trends of China are delved on the strength of market segmentation, target market and positioning. The consumer preferences, cultural trends, geographical segmentation, along with demographic, lifestyle and psychographic segmentation are considered.

1.4. Plan and schedule promotional activities according to the marketing needs of the organization

The planning is done on one year basis. The one year schedule is then narrowed down to monthly and weekly promotions. The activities are planned on the basis of targeted sales volume and other factors, such as, targeted frequency and reach of the campaign.

1.5. Determine overall promotional objectives in consultation with designated individuals and groups both in international and domestic settings

  • Informative promotion
  • Persuasive promotion
  • Reinforcing promotion

1.6. Ensure time lines and costs for promotions of activities are realistic and consistent with budget resources

  • Stage in the product lifecycle
  • Market share and consumer base
  • Competition and clutter
  • Advertising frequency
  • Product substitutability

1.7. Develop action plans to provide details of products and/or services being promoted

  • Deciding on Reach, Frequency, and Impact
  • Choosing among major media types
  • Alternate advertising options
  • Selecting specific vehicles
  • Deciding on media timing and allocation
  • Evaluating the effectiveness of advertising