墨尔本代写:营销度量

墨尔本代写:营销度量

营销度量是一种战略工具,可用于进行战略审计,并形成组织中战略决策的基础(Aaker)。, D.A.和McLoughlin D, 2015)。在BHF的营销背景下,营销指标有着极其重要的作用。营销指标有助于BHF了解其当前的地位,以及创新和产品开发、定制、全球化以及商业模式的其他方面如何帮助组织实现战略性增长。这些因素对于组织能够筹集到所需的资金,并建立一个可以走向全球的强大品牌是非常重要的。对于BHF来说,能够基于市场指标的使用来实现这一点是非常重要的(Hooley G。,桑德斯J。和Piercy N。,2004)。目前在BHF中使用的所有通信方法也发挥着重要作用,因为它是确立其长期地位的一种基本方式。BHF在过去有过成功的营销活动和街头活动,这帮助公司在客户、捐赠者和利益相关者心中保持竞争力和熟悉度。

墨尔本代写:营销度量
对于组织来说,能够以有效的方式使用一系列的沟通方法,从而实现更好的商誉、定位和战略增长变得极其重要(Cravens D.和Piercy N.)。,2006)。沟通对于BHF的推广和公共关系非常重要。只有创建非常适合BHF的市场地位和品牌的活动,才能有效地实现这一点。此外,他们有可能创建一个有效的整合营销传播计划的基础上,使用一个强大的营销活动(Blythe J。,2003)。这两个方面对BHF来说都是非常重要的,因为它可以帮助他们确保融资过程得到强有力的执行和维护。对该公司来说,能够筹集资金和获得捐赠具有重要的战略意义。营销和沟通以及战略定位对于公司能够实现这一点变得极其重要。对于BHF来说,能够在筹款和慈善竞争方面获得增长是非常重要的。

墨尔本代写:营销度量

Marketing metrics is a strategic tool that can be used for the purpose of conducting a strategic audit and forming the basis for decisions on strategy in an organization (Aaker., D.A. and McLoughlin D, 2015). In the context of marketing of BHF, the marketing metrics has an extremely important role to play. A marketing metrics helps BHF understand its current position and how innovation and product development, customization, globalization and other aspects of the business model can help the organization grow strategically. These elements are important for the organization to be able to raise the required funds and also build a strong brand that can be taken global. It is extremely essential for BHF to be able to achieve this based on the usage of marketing metrics (Hooley G., Saunders J., and Piercy N., 2004). The entire range of communication methods currently being used in BHF also does have an important role to play as it forms an essential way of establishing its position in the long term. BHF has had successful marketing campaigns and street presence in the past, which has helped the firm remain competitive and familiar in the minds of its customers, donors as well as stakeholders.

墨尔本代写:营销度量
It becomes extremely important for the organization to be able to use a range of communication methods in an effective manner so that they can achieve better goodwill, positioning and strategic growth (Cravens D. and Piercy N., 2006). Communication is extremely important for promotion and public relations for BHF. This can be achieved effectively only by creating campaigns that are well suited for the market position and branding of BHF. Moreover it is possible for them to create an effective integrated marketing communications plan based on the usage of a strong marketing campaign (Blythe J., 2003). Both of these aspects are extremely important for BHF as it helps them ensure that the fundraising process is strongly conducted and maintained. It is strategically important for the firm to be able to raise funds and get donations. Marketing and communication as well as strategic positioning become extremely essential for the firm to be able to achieve this. It becomes essential for BHF to be able to grow in terms of fundraising and charity competitiveness.

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