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洛坎普顿论文代写:公司开发需基于消费者需求

墨尔本代写论文

洛坎普顿论文代写:公司开发需基于消费者需求

公司的经理和领导需要确保他们开发出基于消费者需求的产品。他们应该利用现有产品和新产品的性能。这对规模较小的公司是有利的。他们可以很容易地采用新技术,引进新产品。对于一个发达的全球公司来说,为了带来变化,将需要进行大规模的架构更改。这可能会对公司造成破坏(Christenson, 2013,第221页)。Christenson(2013)以77家公司为例,解释颠覆性创新在产品开发战略决策中的细微差别。他说,当公司设计产品时,他们需要考虑到产品的固有资源。除此之外,还要考虑针对目标客户群的新产品的效用。(克里斯坦,2013)。

洛坎普顿论文代写:公司开发需基于消费者需求

未能做到这一点的公司,是那些无法在市场上维持下去的公司。在跨国公司的情况下,他们应该营造一个环境,让人们能够创新,创造新的产品,更好的效用。从本质上说,它应该提高产品的敏捷性。例如,使用随身听被mp3播放器如IPod所取代。这项创新改进了产品的功能,从而取代了随身听。因此,跨国公司应该分析当地环境的动态,并不断寻找方法,为已开发的产品吸引新的消费群体。颠覆性创新可以用来开发新的市场。下面将对它们进行详细说明。

洛坎普顿论文代写:公司开发需基于消费者需求

The managers and leaders of the company need to ensure that they develop a product based consumer requirements. They should leverage the performance of the existing product and also the performance of newer product. This is found to be advantageous for the smaller level companies. They can easily adopt the newer technology and bring in newer products. In the case of a developed global company, there will be a need for a massive architectural change in order to bring in change. This can be disruptive for the company (Christenson, 2013, p. 221). Christenson (2013) has used the case study examples of 77 companies to explain the nuances of disruptive innovation in strategic decision of developing products. He stated that when companies design a product, they need to factor in inherent resources that are available for the product. Apart from this consider the utility of the newer product for the target consumer base. (Christenson, 2013).

洛坎普顿论文代写:公司开发需基于消费者需求
The companies that fail to do so are the companies that do not sustain in the markets. In the case of transnational company, they should foster an environment that allows the people to innovate and create newer products with better utility. Essentially it should improve the agility of the products. For examples the use of Walkman was replaced by the use of mp3 players such as IPod. This innovation improved the functionality of the product and hence replaced the Walkman. Hence transnational companies should analyze the dynamics of the local environment and find ways to continually find ways to attract a newer consumer base for the products that has been developed.Disruptive innovation can be used to develop newer markets. They are elucidated in detail in the following.