论文代写

论文代写:成本领先战略

论文代写:成本领先战略

其策略是,该公司实现了成本最小化,并具有比竞争对手更低的价格竞争优势。经过详细的统计,营销和市场反应模型研究背书奔驰设计汽车和执行高效集约,合唱了满足用户需求的营销策略,降低营销成本。

产品差异化战略

它指的是制定一种与竞争对手不同的企业产品、供应和形象,并运用战略来获得竞争优势。梅赛德斯以其独特的设计和强大的值得信赖的发动机而闻名。

奔驰进行适当的研究,审查市场和市场份额的合作伙伴,然后作出决定,考虑客户数据库。通过研究,梅赛德斯更容易识别新设计。增强的技术和趋势,这是在销售中反映出来的少数因素,广告也是公司的一个主要的有效焦点。

福库斯

  • 为豪华汽车提供最新的设计和技术

梅赛德斯在2014赢得了最佳发动机奖,并计划在未来设计非凡的混合动力发动机(柯比,G 2014)

  • 可持续发展主义,经济,和熟练的业务合作伙伴关系的主要焦点(戴姆勒)
  • 为了增加销售额而建立紧凑的模型。奔驰已建成400万多个紧凑型轿车,自1997(ketin,T 2015)。
  • 持续改进我们的质量管理体系和业务流程的有效性

在质量、安全和新兴技术方面制定车辆标准

论文代写:成本领先战略

The strategy is that the company achieves the cost minimization and has a competitive advantage of lower price than its competitors have. After detail, researches of marketing statistics and market response models have indorsed Mercedes to design its cars and execute highly effective and intensive marketing strategy that in chorus satisfies customer’s requirement and reduce marketing cost.

Product differentiation strategy

It means that making a corporate product, provision and image, which are different from its competitors and apply a strategy to gain the competitive benefit. Mercedes is famous for its unique designs and powerful trustworthy engines.

Mercedes conducts proper research, review of market and Market share partners, and then take a decision considering the customer database. Through researches, it has been easier for Mercedes to identify new designs. Enhanced technologies and trends, which are the few factors that reflect in the sales, advertisement has also been a major effective focus of the company.

Focus

  • Provide luxury automobiles with latest designs and technology
  • Mercedes won the best engine award in 2014 and plans to design extraordinary hybrid engines in future (Kirby, G 2014)
  • Sustainability, conservationism, economy and proficient business partnership the main focus (Daimler)
  • To build compact models in order to increase sales. Mercedes has built more than 4 million compact cars since 1997 (Ketin, T 2015).
  • Continuously improve the effectiveness of our Quality Management System and our business processes

To set standards in vehicles in terms of quality, safety and new emerging technology