供应链是一个组织的集合，它与不同来源的产品流和金融联系在一起。在市场环境的剧烈波动中，企业间关系的重要性大大增强。有效的买方-供应商关系总是有助于不确定性的交换和管理以及供应链效率的提高。合作伙伴之间的合作也很重要，以实现更好的供应，以应付增加的销售，在系统内使用较少的库存。缺乏关系会导致买卖双方之间的交易无效(Narayana Reddy, Appannaiah和Sathyaprasad, 2010)。
A supply chain is a collection of the organizations, which are linked to more than product flow and finance from different sources to the customers. During heavy fluctuations in the market conditions, the importance of inter-firm relations is greatly enhanced. The effective buyer-supplier relationship always assists in the exchange and management of uncertainty and the improvement in the efficiency of the supply chain. Cooperation among the partners is also important to realize better supply in response to the increased sales, with the use of less inventories within the system. The absence of relationship can lead to ineffective and inappropriate transaction between the buyer and seller (Narayana Reddy, Appannaiah and Sathyaprasad, 2010).
The buyer-supplier relations and qualities have drawn the attention of managers and academician around the globe. The development of theory on the buyer-supplier relationship is a recent issue, but the subject is a painstaking theory, especially in the industrial marketing. The integration of the buyer and supplier provide healthy conditions for the development of the firm. Thus it can be said that the supplier and buyer healthy relationship is very much important for the management. It also proposes the stability and growth of the company in the long run.