澳洲洛坎普顿论文代写:婴幼儿服装

澳洲洛坎普顿论文代写:婴幼儿服装

宝贝Blo shop购物者很容易赢。这就是为什么所有的消费品公司,尤其是服装公司,都把重点放在这个人口统计学上。考虑到一名婴儿Blo妇的女性,她的零售需求必须理解得很好,才能将她变成一个普通的购物者(Cary Silvers。,1997,第305页)。婴儿布卢姆女人的服装需求可以通过以下几点来理解:
研究表明,婴儿Blo妇的购物习惯不取决于需求,而取决于情绪。销售季节期间,他们中很小一部分购物。由于他们的购物行为主要是为了给他们带来快乐,所以销售并不是他们获得快乐的最佳时机。

澳洲洛坎普顿论文代写:婴幼儿服装
他们更倾向于外观和感觉而不是价格。由于他们有钱可供使用,他们更注重服装的外观,因为他们想要跟上当前的时尚潮流,看起来更新,更年轻。因此,他们会被吸引到一个展示至少她的年龄的模特的品牌。如果他们看到这些,他们将准备好支付高额的优惠价格。
信息也是一个非常重要的因素。一位婴儿Blo omer女子认为她知道每一种时尚趋势,因此她一直在寻找更多信息。她知道,品牌通过分享大量信息来承认她的时尚感和智慧。
与年轻人的联系:一名婴儿Blo omer女子希望跟上年轻人追随的时尚潮流。因此,服装需求将与年轻人追随的时尚一致,但定制的产品线将帮助Baby Bloomer女性舒适地将其拉下。婴儿潮一代永远不会想要尝试一种与青少年完全不同的时尚潮流,因为这自然会让她进入老龄化阶段。

澳洲洛坎普顿论文代写:婴幼儿服装

A Baby Bloomer shopper is very easy to win. This is the reason why all the consumer product companies, especially the apparel companies, focus on this demography a lot. Considering a Baby Bloomer women, her retail needs must be understood well in order to convert her into a regular shopper (Cary Silvers., 1997, pp. 305). Clothing needs of a Baby bloomer woman can be understood by the following points:
Research shows that Baby Bloomer women’s shopping habits depends not on the need but on the mood. A very small percentage of them shop during sales seasons. Since their shopping behaviors are mostly to give them pleasure, sales are not the best time when they achieve that pleasure.
They are inclined more towards the looks and feels than towards the price. Since they have money at their disposal, they focus more upon the look of the apparel since they want to keep up with the current fashion and look updated and younger. Hence, they will be attracted to a brand that shows models of at least her age. They will be ready to pay a high premium one price if they see that.

澳洲洛坎普顿论文代写:婴幼儿服装
Information is also a very important factor. A Baby Bloomer woman thinks that she is aware of every fashion trend and thus she is always looking for more information. She gets a sense that the brand is acknowledging her fashion sense and intellect by sharing a high amount of information.
Connection to youth: A Baby Bloomer woman would want to keep up with the fashion trend the youth is following. Thus, the clothing needs would be in line with the fashion the youth is following, but with a customized product line that will help the Baby Bloomer woman to comfortably pull it off. A Baby Boomer will never want to try a fashion trend that is completely different from that of youth as this will naturally put her in the aged category.

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