澳洲论文代写 企业社会责任
A current McKinsey global research indicates that 76% of executives trust that corporate social responsibility contributes positively in the long-term shareholder value, and 55% of executives have consistent opinion that csr can sustainability helps their firms build a strong reputation (McKinsey, 2010). By the contrast, not good news about social responsibility image, like Kinder, Lydenberg, Domini Research & Analytics (KLD), csr can lead to sell out of firm shares by large investment funds, which can due to negatively impact financial performance (Chatterji, Levine, and Toffel, 2009).CSR is not all doing about charity services for the community or philanthropy , but is not means such activities are not important, these activities on the part of a company can help establish good relations with leaders and community members. But, philanthropy and related activities are at best demonstrated of CSR. Generally, most firms believes that CSR could help company increase profits and get benefits and thus majority of large firms are actively doing it, as they know that corporate social responsibility can promote for their business in the marketplace which can due to higher sales, attract better personnel , enhance employee loyalty to the company.Based on two years research, the World Business Council for Sustainable Development has state conclusion about the benefits of corporate social responsibility to firms.CSR provides companies with chance to show their human face, and help company make a positive contribution to society.
当前麦肯锡全球研究表明76%的高管们相信，企业社会责任有积极的长期股东价值，和55%的高管们一致认为企业社会责任可以帮助他们的公司可持续发展建立一个强大的声誉（麦肯锡，2010）。相比之下，不好的新闻关于社会责任的形象，就像仁慈，Lydenberg，多米尼研究与分析（KLD），CSR可以卖掉公司股票的大型投资基金，可由于财务绩效产生负面影响（查特吉，列文，和托菲，2009）。
企业社会责任是不是所有关于慈善的社区服务或慈善事业做的，但并不意味着这些活动是不重要的，对一个公司的部分，这些活动可以帮助领导和社区成员建立良好的关系。但是，慈善事业和相关的活动是最好的证明责任。
一般来说，大多数公司认为，企业社会责任可以帮助公司提高利润和得到好处，因此大多数企业都积极地这样做，因为他们知道企业社会责任可以促进他们的业务在市场上，由于较高的销售，吸引优秀的人才，提高员工对公司的忠诚度。
基于两年的研究，世界可持续发展工商理事会有状态的结论对企业社会责任的利益firms.csr提供了机会来展示他们的人脸的公司，并帮助公司为社会做出积极的贡献。
