本篇澳洲代写-阿联酋航空和新加坡航空的环境报告分析，阿联酋航空(Emirates)和新加坡航空(Singapore Airlines)这两家航空公司已经提交了环境报告，但未能提供足够的社会贡献。他们在可持续发展报告中提出的社会贡献与他们的环境报告相脱节。所提供的一些报告统计数字不清楚。在(Andersson & Jabkowski, 2013)的环境评估与统计数据的比较分析中，我们认为，虽然SIA提出了不同的kpi来衡量环境要素，但kpi并没有改变。可以看出，过去三年(2012年及之前)的燃油消耗、二氧化碳排放和资源消耗的KPI报告都是相同的。同样，燃料生产率、车队年龄、空气质量、能源使用等方面的大部分数据也相对不变。
Stakeholder involvement in the case of SIA and its related initiatives only gets a mention, and it is not discussed much in detail such as other airlines like Air France KLM, Cathay Pacific, Jet Blue, SAS etc. (Andersson & Jabkowski, 2013). A separate environment report in 2011 and 2012 present stakeholder involvement to the extent of how it connected to technology development for the company. In both reports, the stakeholder involvement is only presented as related to company happenings. Stakeholders mentions are the airlines itself, the manufacturers that are connected with the airlines, the fuel supporters, the airports air navigation services and more (Singapore Airlines, Environmental Report 2011/12).
In the work of Heeres et al. (2011) and Andersson & Jabkowski (2013), it is argued that Singapore airlines unlike all other airlines seem to only present data on CO2 related emissions. This is considered as limited disclosure under sustainability related issues.
Three other important elements as identified in secondary research was that SIA was followed the GRI, however lacks the needed assurance elements as stated in Global regulation initiatives and also there is a lack of availability of some of its reports.
An Asian industry report on airlines with routes in the Pacific makes the point that in terms of overall disclosure of environmental impact it was necessary for some of them to work on their disclosures. In terms of environmental impact, Korean Air is the highest at 51 percent, Cathay pacific is second at 48 percent, Asiana Airlines is third at 45 percent and SIA is fourth at 39 percent. The same report also presents some positive elements. For instance, it is observed that only airlines such as Cathay Pacific and SIA were the ones that pioneered into investing for aircrafts that are quieter. Latest noise standards are met only by these aircrafts (Welford, 2010).
Singapore airlines are famous for its marketing, and it was one of the few airlines that have introduced many stereotypes in marketing according to the industry report.The “Singapore girl” is as presented in the marketing advertisements is typically shown to be subservient to males (Welford, 2010).
Most of the ASEAN countries are seen to follow a bilateral or a multilateral air service agreement. On the other hand, Singapore’s open sky policy means many international routes will touch base at SIA (Welford, 2010).