在本篇澳洲毕业论文代写-食品行业的竞争分析中，以食品行业前景为重点运用SWOT、PESTLE、Porter ‘s five forces等工具对食品行业进行了竞争分析和行业分析。在此基础上，提出了建议的要点。分析认为，食品必须考虑采取顾客至上的策略，将顾客的信息与智能优惠券联系起来。食品的顾客会根据他们的喜好、口味和兴趣收到邮件。他们的主要想法是提供“他们在商店里真正买到的东西，而不是销售和推销他们从未买过的东西”。为了实施这一行动，食品必须考虑应用先进的工具来分析大量的客户数据，这些优惠必须根据客户的实际历史和购物行为来定制。在当前的时代，经常光顾食品商店的顾客应该能够获得50%的折扣券。接下来论文范文澳洲毕业论文代写-食品行业的竞争分析分享给留学生阅读。
With key focus on the business outlook of Foodstuffs, this report conducted a competitive and industrial analysis of the business by using different tools like SWOT, PESTLE, and Porter’s five forces. Key points of recommendations are drafted based on this analysis. As identified by the analysis, Foodstuffs must consider adopting a customer first strategy with the belief to tie information of customer with offers of smart coupon. The customers of Foodstuffs will get mails as per their preferences, taste and interest. The main idea is focused on offering them “what they actually buy at the storerather than selling and promoting things they have never bought”. For the implementation of this action, Foodstuffs must consider the application of advanced tools to analyse vast data of customer and these offers must be tailored for the customers as per their actual history and behaviour of shopping. In the current era, customers visiting Foodstuffs on regular basis should be able to gain the redemption of 50 per cent of the coupons sent out to the retailer.
Having a better understanding about the market will help in making more informed decision, while consequently make a better investment in the company. The retail industry of New Zealand seems to be seeking advantage out of an improvement in international market outlook with commodity pricesestablishing different competitive strengths for business. New Zealand is among the most concentrated sectors of supermarket across the globe. Supermarkets have been wielding substantial power to bargain among the key suppliers and there is a threat that this power might be used in a way of harming the viability of competitive and vibrant market of supplier being detrimental to the consumers. As the suppliers have key reliability to sell their production by supermarkets, the power to bargain among suppliers and supermarkets deals with a substantial imbalance. This brief will be elaborated further ahead in the report, using different tools to draft out key conclusion.
Foodstuffs have started to scale back its plans of expansion as they face failures in entering major markets and are within the scope of experiencing several law suits. However, it is quiet unfortunate that even after it faced criticism from the public regarding the key practices of business, Foodstuffs had been refusing to change the ways in which it practiced the business. Irrespective of the major efforts put in to improve the experience of customer shopping and broaden loyal customer base, sales of the same store do not seem to meet the broader expectations of Foodstuffs.